Why is opi so expensive

Top coat has a completely different function. It seals in your manicure with a glossy shine or matte finish and protects the polish underneath from chipping or smudging. But Romanowski said this tends to be a marketing gimmick. Kelly Dobos, former president of the U. In fact, Dobos pointed out that when a cosmetic ingredient becomes undesirable to include, the rush to replace it can result in the use of an ingredient that manufacturers know even less about.

Allergies aside, your natural nails offer protection from the chemicals used in nail polish. The color of a nail polish in the bottle may not reflect how it looks painted on the nail, and it tells you nothing about the formula including pigmentation or how smoothly it applies.

This is especially important for cheaper nail polishes, Marissa said, as pigments and formulas can be hit or miss. On her YouTube channel, Marissa swatches entire collections of nail polish on camera and gives her thoughts on the colors and the application experience. Instagram is another place to find a variety of swatches. Some brands such as ILNP have dedicated hashtags for specific shades , which make it easier to find swatches from polish pros and novices alike.

News U. Politics Joe Biden Congress Extremism. Special Projects Highline. You can get around the steep price though. Aragon Tomorrow, and Give Me Moor! I have no idea. I dont think they are any better in quality then my drugstores ones like Sally Hansen or Essie. I think it's because of the higher quality. Plus, I'll have to agree with prettyinpa about the advertising.

In addition to the reasons given to you by other posters, I think OPI does a lot of advertising. As well as Essie and Sally Hansen. All of these polish makers have full page ads in various fashion magazines each month, which are costly to the company.

Plus there is the "cult factor". OPI polishes are very popular and can support a higher price because there is a big demand for them. Though there are a bunch of high-end beauty companies that charge a lot more for a bottle of polish than OPI.

It's bright. As someone with breakable, peely nails, I stan HARD for the entire Color Therapy collection — it helps my otherwise fragile nails grow long and strong. The Haute Springs bottle is exactly the size you'd expect, with a cute rose gold cap. Compare that to Rouge Louboutin, which contains 0.

But you can't use the Sally Hansen as a potential weapon, or as your wand if you're suddenly accepted to Hogwart's. And the Color Therapy formula is awesome — Haute Springs might be the best bright red nail polish on the market right now. The polish itself is thick, but not too thick, which made it really easy to maneuver and control across the nail.

It also dries really fast, and perhaps because of the Argan oil, has a unique floral smell. The Haute Springs brush is short and thick, with stiff bristles and a rounded tip. That said, if you're used to a thinner brush — say you're a die-hard Essie fan — it may take some practice to get used to a more thicc version. Three coats looked exactly the same as two did — always a good sign. The fewer layers I have to pile on, the better. Even using my non-dominant hand, I couldn't have asked for a better manicure experience.

The brush fanned out perfectly and covered almost the entire face of my nails. It didn't flood my cuticles. After my expensive Rouge Louboutin failure, my manicure confidence had taken some knocks. Maybe the problem wasn't the very pricey product I was using — maybe it was me. Five minutes with the actually good Sally Hansen Haute Springs red, and I realized that was all nonsense.

Very little mess. Very little fuss. The minor mistakes I made cleaned up really easily. Haute Springs didn't chip. It didn't peel. It didn't bubble. The most significant "damage" to this manicure was some wear at the tips of my nails, which was especially visible on my right hand. This is the degree of damage I'm used to seeing with my nail polish, honestly — anyone who spends most of their time typing probably knows it, too. I love Sally Hansen. I love Color Therapy.

It was far and way the better polish in terms of design, use, price, value, and wear — the only thing the Rouge Louboutin did better was crush my confidence and look awesome on my vanity. It is undoubtedly a lovely piece of sculpture. I may never use a more expensive brand ever again. Subscribe to Revelist on YouTube for a gorgeous life. I Tried Expensive Vs. Alle Connell helloalle.

Feb 21, AM Nails. I am a nail polish fanatic. I decided to find out. And the answer might surprise you. I was disappointed. The formula of the polish itself, though a very bright red, is extremely thin and watery. The design of the Louboutin brush filled me with dread.